When Philip Burchard took the reins of family-owned Merz, the more than 100 year-old German company had diversified into wide array of pharmaceutical products. Recognizing the potential of some key Merz products, Philip refocused the company primarily on aesthetics and neurotoxins while relentlessly growing the business geographically. Six years later, it is thriving in an industry otherwise dominated by multi-national behemoths. Dr. Lara Devgan talks with Philip Burchard, CEO of Merz, about why Christie Brinkley is a great spokesperson for the company, the need for continuous innovation, and why a boss is personally responsible for his or her employees' well-being.
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